If everything in our own homes is cruelty free, everything in our brand has to be too! No animal testing has been carried out during any part of our processes, on any raw materials or on any finished products. We are passionately against animal testing and are active supporters of the Cruelty Free movement

We strive to limit the impact our little business has on the environment. Every element of our postal packaging is recyclable and every piece of product packaging is either recyclable, biodegradable or reusable, with easy disposal instructions on every label. We reuse materials from supply orders to reduce waste and in July 2024 we will be introducing a Tin Return Scheme with the aim to create a circular economy with our tinned products.

We believe that there is no need for home fragrance products to contain traces of animals. Those with a vegan lifestyle can rest assured that our entire catalogue is vegan friendly, even down to the ink on our product labels and the glue that they're stuck on with!

It is our passion to support small businesses wherever possible and we strive to work with the best British suppliers in every aspect of our journey. Not only does keeping our supplier list close to home mean supporting our economy, it also improves reliability and quality.

We focus on working closely with fellow small businesses so that when we grow, they grow too!

Find out more about us and our story here!

We are proud to be a company with a conscience. We put our money where our morals are and are passionate that quality, artisan made home fragrance needn't cost the earth (quite literally🌍)

We organise regular donations to charities and organisations whose work aligns with our philanthropic values and we pledge a portion of our time to be a force for good in the world